Tales Of An “Unchurched” Mystery Guest

man alone in churchThe guest reveals… “This is the first church I have ever been to where I felt weird about going to a new church.”

It is not uncommon for a church to see a new face on Sunday or for some churches many new faces.  Do you ever wonder why some people do or don’t return for a second or third visit? We did too. Through our Mystery Guest Program we find people that aren’t regularly attending church and send them to church so that we can learn from their experiences. Each month we feature a unique guest experience.

Here are the first impressions of a 30-yr. old “unchurched” female who attended church services at a church in Louisiana.

Is the church well-known in the area?

Based on the number of people I stopped and asked it’s not very well known. Two out of the three people asked didn’t know whether it was downtown or on the left or the right side of the road.

Could you find your way?

The main sign for the church was on the front lawn and they had a banner out front, as well, informing about the contemporary service. I saw a sign that said fellowship but there were no specifics as to where church parking was, or which door would take me exactly where I needed to go. The windows were all tinted, so I couldn’t see inside to find where the correct place was I needed to go. It would have made it easier and better to navigate if all main locations were on one sign and arrows directing the way.

The first impression:

This is the first church I’ve ever been to where I felt weird about going to a new church. The church atmosphere starting from the outside wasn’t very inviting. There wasn’t anyone standing at the door, or any door for that matter, to greet anyone. It almost looked like a school on the inside. The janitor was the only person I saw walking through the halls and even he looked at me like I wasn’t supposed to be there. I had to ask him where the fellowship hall was located. I walked into the fellowship hall and there was no one at the door like at other churches handing out bulletins, or even greeting guests. There were boxes of donuts as soon as you walk through the doors of the fellowship hall. I looked around for a table with bulletins or some sort of information and all I found was a table in the back with coloring pages for children and a paper with a list of events for the month and the times of service through the week, etc. I didn’t have anyone come up to me to greet me or speak to me.

Finding a seat:

There was plenty of good seating where I wanted to sit, and the seats were comfortable. The small number of people attending though made me feel like the church isn’t growing. I simply took a seat in the back after picking up the papers I did find. I didn’t feel very comfortable at all like I think I should in a church. I think they may have a better turn out if there were some type of interaction with the guests.

The music/worship:

I liked the style of worship music played and sung. It was more of today’s contemporary style. There wasn’t anything specific that I’d say impacted me really any different than any other service I’ve attended.

In-service greeting:

The Pastor instructed people to say hello to everyone. The pastor opened the service by saying good morning to everyone. There wasn’t any specific or special welcome, just a brief explanation of the agenda for that morning.

The message:

The message was mainly about the graduating students of 2018 and about making choices. The message was based on making the right decisions in life and knowing what’s right and what’s wrong and how our decisions will affect our daily lives. I really don’t have any suggestions on how they could have made the message better. I’d say they touched on the relative basis of our everyday lives.

The speaker:

The Pastor was the main speaker for most of the service and the one who delivered the message. I felt as if she was sincere and encouraging and felt very confident about her message.

What about kids?

It seemed as if they were very engaged with the children’s/youth ministries based on the pictures, posts and videos of the children’s activities and learnings that I came across on the website and social media. I was glad to see that the children and youth were active in the church. I didn’t really think that a coloring page should be handed out with what they call bulletins. I think the children should probably have a separate service during this time where they would have a message (same as the adults) but it would be better explained and broken down to where they are able to fully comprehend everything being taught.

What happened after the service?

I wasn’t acknowledged as a guest or a visitor. Everyone once again congregated amongst themselves as the younger youth and kids all rushed out of the hall. I would suggest that in the future they should have a greeter at the doors at the end of service, as well as before, thanking the guests for coming and inviting them back and ask them if they had any questions, maybe even offering them the contact information for someone who would be able to connect with guests.

Friendliness of the church:

I would say that the overall friendliness of the congregation was neutral. I didn’t encounter anyone jumping with joy for having a new visitor, nor did I receive any negative vibes or interaction.

Information about the church:

Online there was information about what services they offer as far as children’s church and the youth groups including what time they meet and what activities they have this month and this summer. At the church, I didn’t find too much information as I thought I would have in a bulletin or flyer. I did, however, find a paper that had prayer requests on it and the upcoming services and a coloring page for kids. It may also be a good idea to add another section in the bulletin that gives a summary of each service, such as the order in which things will be discussed and or presented. That may make the visitors feel a little more welcome and comfortable and want to come back because of the positive feeling they felt during the first visit.

Outreach opportunities:

I don’t recall any outreach mentioned or talked about. They may think about coming up with some ideas and/or events to help develop their relationship with the community, such as a yard sale or bake sale or even a festival type event. I didn’t see much information regarding any type of outreach.

Church follow-up:

The church had a way for me to leave my contact info for additional information or follow-up, but I decided not to leave it.

Overall experience:

My experience was somewhat poor. I suggest they get involved more with guests and the community. They seem like they may be a little closed-in.

Likelihood of return: unlikely

They didn’t seem very welcoming to new guests. They may just be used to their own members. But I would feel more likely to return if they were more inviting and had more to offer as far as events to help spread the word on what they are about and how they want to help the community.

Likelihood of recommending the church: unlikely

There wasn’t much life or involvement from this church that really stood out to me and made an impact for me to want to return or recommend this church to others.

The last impression:

My experience was somewhat poor. I suggest they get involved more with guests and the community. They seem like they may be a little closed-in.

With the help of the mystery guest program, this church is now aware of its strengths and its opportunities to improve the first-time guest experience.  Curious what guests are thinking when they leave your church? Let Faith Perceptions find out for you. Our desire is to help churches become a welcoming place for guests and church that invites the unchurched.

The Do’s & Don’ts of Church Announcements

Church announcements are an essential component for building and sustaining your church community, but there’s a right and wrong way to do them. Over the years, we’ve seen multiple complaints about lengthy or irrelevant announcements in our mystery guest reports. One guest reported,

“The church spent eight minutes passing the mic around for announcements and another eight minutes giving ‘family updates’ (joys and concerns). I felt like I was at a social club rather than worship.”

Making a few short announcements from the pulpit is a great way to communicate the same message to everyone at once. If they’re too long, however, you risk putting people to sleep or seeing them leave early. To ensure your church announcements are informative, yet concise, here are some do’s and don’ts to keep in mind.

Do:

  • Be brief. The congregation is there for the main attraction—The Gospel—not to lightstock_378331_full_katelisten to 10+ minutes of announcements. Keep them as brief as possible, otherwise they’re merely a frustrating distraction.
  • Focus on the essentials. Don’t try to cram a bunch of details into your church announcements—no one will remember them. Instead, focus on sharing two or three things and use other communication platforms for the rest.
  • Have engaging volunteers share announcements. These volunteers should not only want to share these announcements, but they should be excited to do so. Their excitement will show, making the process—and the information—more enjoyable and memorable for everyone.
  • Invite people to join. Instead of asking people to participate in an event, invite them. Rather than saying something like, “We need volunteers to help serve dinner to the homeless,” say “Our church is blessed each month to serve meals to the homeless and you are invited to take part.” Be sure to also include where they need to go for more information.

Don’t:

  • Forget your guests. As you saw with the mystery guest quote earlier, church announcements can turn an okay experience into a negative one. Your announcements should always include a welcome to guests, as well as information on how they can get connected.
  • Avoid insider language. You want to be brief, but don’t be so brief that only a few people know what you’re talking about. Make sure you include essential information, like a contact person or where to find out more, like on the church website. Don’t assume your guests—or even regularly attending members—will know where to find that information.
  • Stick to a singular platform. One size does not fit all. Every generation has their Website Viewing on Smartphonepreferred communication style, so you’ll need more than one platform to make your announcements. In addition to your in-church announcements, you may also want to consider videos or rotating slides playing before and after service, bulletin, emails, and even social media.
  • Leave out the good stuff. We’re deluged with bad news and people are constantly asking us for something, all of which is exhausting. Remember to include some good news in your church announcements that everyone can celebrate.

“The worship pastor gave announcements about the connection card, how to share joys/concerns, and other announcements that were on a monitor at the front of the church. I really liked that the announcements were done first. This prevented anything from being done once the service officially started that would have interrupted the worship mindset.”

Your church announcements don’t have to be long and boring, and your members and guests will probably thank you for making them shorter and more exciting.

Is your congregation snoozing through the announcements or are guests left scratching their heads in confusion? Our mystery guest program can help you find out. We send unchurched mystery guests or mystery worshippers into churches of all denominations all over the country to provide unbiased feedback. Armed with this feedback, you’ll know exactly which areas your church excels in and which areas need work.